Effects similar to the previous May 2020 Update were seen in the weeks following the release of the December 2020 Core Update, with very high volatility spikes leading to the prediction of one of the the most important impacts of the updates of the last two years. December 2020 vs. other core updates Source: Moz According to data from SEMRush Sensor, in the first few days after its release, the sectors most affected by the changes in the update were real estate, travel, health, books, animals, work and education, all categories already particularly affected by the impacts. of the pandemic. At the category level, the most penalized and downgraded sites are online dating sites, followed by shopping and news sites: most penalized websites Source: Semrush On the side of the winners, we find instead the Business & Industrial, Internet & Telecom and Beauty & Fitness categories: websites gaining positions after google core update According to the SEO community, the.
Core Update of December 2020 was undoubtedly a significant update of great impact : those who experienced the impacts of this update (negative or positive) saw a change of 10% up to even reach 100% from their previous ranking levels. How to understand why you were penalized and what to do about it “ There's nothing wrong Image Masking Service with pages that may perform less well in a baseline update.They have not violated our Webmaster Guidelines nor have they been subjected to manual or algorithmic action, as can happen to pages that violate these guidelines. In fact, there is nothing in a major update that targets specific pages or sites. Instead, the changes are aimed at improving how our systems evaluate content as a whole. These changes may cause some Pages that were previously underrewarded to do better.
Pages that drop after a major update are okay to fix. That said, we understand that those who do less well after a core update change may still feel the need to do something about it. We suggest you focus on insurance deliver the best possible content. This is what our algorithms seek to reward. This is what Google says on its blog for webmasters. So there's nothing wrong with pages that are penalized by an algorithm because those pages haven't violated any guidelines . Google invites those who have been penalized to focus on the quality of the content offered and to consult a series of tips shared on the blog that can help them understand the potential reasons why they have been penalized and how to improve their website to win positions in the next updates.maintain a good ranking over the long term.